Thrilling to drive, easy to live with. Jaguar makes electric car ownership more exciting, more accessible and more practical than ever.
WHY ELECTRIC?
LOW COST OF OWNERSHIP
Electricity costs less than petrol or diesel. You’ll get significant tax incentives too. And with no charges relating to congestion, emissions or parking in many cities, the benefits keep adding up.
EASY AND CONVENIENT
With the majority of electric car charging done from home, you can more efficiently plan your time around the things you want to do. Simply recharge on an evening, and by morning you’ll be ready to go.
ZERO TAILPIPE EMISSIONS
Vehicles powered solely by a battery are able to achieve maximum power with zero tailpipe emissions. And with more renewable resources added to the National Grid all the time, electric car energy gets cleaner every year.
A DISTINCTIVE DRIVE
Electric technology is not only incredibly quiet, it’s able to deliver instant acceleration with no lag and no gearshift interruptions. This means a distinctively smooth and responsive driving experience at all speeds.
WHY JAGUAR?
TECHNOLOGY FROM RACE TO ROAD
By sharing experiences and knowledge gained from our electric racing series, we’ve made huge progress with our road cars. For instance, the two extremely lightweight and efficient electric motors in Jaguar I‑PACE were developed using everything we’ve learnt from our I‑TYPE Formula E racing car.
SHAPING A SUSTAINABLE, SMARTER FUTURE
Since 1935, we have pushed the boundaries of what’s possible. Electric doesn't change this. In fact, it offers more opportunities to realise our vision of a more sustainable, smarter driving experience that embraces the dynamism and design for which we're renowned.
POWERED BY PROGRESS
We understand that it takes more than zero tailpipe emissions to drive sustainable change. That’s why, throughout our electric car development we have reduced the use of cobalt in our Lithium-ion batteries by over 60%. This significantly minimises our dependence on raw materials and takes us closer to our ambition of climate-neutral manufacturing.
THREE TYPES OF ELECTRIC POWER
BATTERY ELECTRIC VEHICLE (BEV)
With no petrol or diesel engine, a BEV is powered solely by an electric motor with a battery. Charged from an external power supply and regenerative braking, a BEV achieves zero tailpipe emissions.
PLUG-IN HYBRID ELECTRIC VEHICLE (PHEV)
A PHEV combines a petrol or diesel engine with an electric motor and a battery. Charged from an external power supply and regenerative braking, a PHEV blends the vehicle’s engine and electric motor for optimum performance and efficiency.
MILD HYBRID ELECTRIC VEHICLE (MHEV)
An MHEV stores energy that would normally be lost during braking, and intelligently re-uses it to assist the engine. It also incorporates a stop-start system that enables the engine to shut down while the vehicle slows to a stop.
JAGUAR I-PACE
Discover Jaguar’s first all-electric performance SUV. World Car of the Year 2019.